Smart devices have no brains to install screens, which is a farce under the pressure of the industry

time:2023-02-08 02:18:07 author:Small parts
Smart devices have no brains to install screens, which is a farce under the pressure of the industry

In recent years, with the popularization and rapid development of the concept of intelligence, many traditional electronic products and home appliances that were originally ordinary have been endowed with intelligent attributes and transformed into intelligent devices. Among them, most of the products do become more useful after being intelligent, which significantly improves the daily experience and feelings of users. However, there are also some products that are forcibly endowed with intelligence, adding a function of connecting to a mobile phone but not bringing more new experiences. This upgrade is not meaningful to be honest. In order to reflect their intelligent attributes, some products will add a screen to the fuselage to display key information or execute simple control commands, which is indeed more technological at first glance. Recently, JBL released a particularly interesting true wireless Bluetooth headset product Tour Pro 2. The headset charging box is equipped with a 1.45-inch LED touch screen, which is officially called the world's first "smart charging box". Through this screen, users can directly manage music, adjust volume, answer calls, receive messages from mobile phones, etc. It sounds like it is quite useful. (Source: JBL official) But does it really make sense to add a screen to the earphone charging box to become a smart charging box? If users want to manage music or adjust the volume, it is not more convenient to directly take out the mobile phone. Who would choose to take out a headphone charging case from their pocket? Xiaolei thinks that JBL Tour Pro 2 is a typical example of being forcibly endowed with intelligence. The functions are meaningless and increase power consumption. Do you think there will be consumers willing to pay for it?

Do they really need a screen?

Interestingly, the JBL Tour Pro 2 is not the first TWS earphone with a screen tucked into the charging box. Edifier has launched a similar product, the model is " Edifier TO-U3". It adopts a relatively retro shape design, and an OLED screen is added to the charging box, which can display information such as the connection status of the headset, the power of the headset, and it seems that different icons can be set to display, which looks a little interesting. The Patriot T23 Bluetooth headset also adds an LED digital display function to the charging box to display real-time power. This design is indeed more intuitive and clearer than the indicator light display, but in order to display the power, a special screen is added, which Xiaolei thinks is really unnecessary. (Source: Edifier official) In the process of searching for information, Xiaolei found another more interesting product-Vinci 1.5 Pro intelligent social headset. The right side of the headset is equipped with a 3.2-inch display, which supports the function of listening to songs independently, and can be used without connecting to a mobile phone. In addition, it also supports WiFi or 3G network connection, you can listen to online music directly, and also support functions such as intelligent voice song ordering, music dialogue, and intelligent music recommendation. If your friend happens to have the same headphones, you can also order songs for him or listen to his playlist, adding a certain social attribute. Overseas media gave Vinci 1.5 Pro a high evaluation, saying, "Vinci hearables reinvent headphones." However, this product has not caused many waves in the country, and most people have never even heard of it. Xiaolei also accidentally saw several evaluation articles in 2017, only to find that there are such "stunning" products on the market, and the concept is too advanced. However, this product should have been discontinued long ago, and it is difficult to find one to experience, which shows that the ending is not good. (Source: Vinci official) Adding a screen to headphones and other products, although not very useful, is still within the scope of understanding and acceptance. But home appliances such as refrigerators and air conditioners also need to add a screen, which is really unnecessary. At present, there are a few smart refrigerator products on the market that will be equipped with a super-sized touch screen on the body to make the refrigerator more intelligent and high-tech. However, this screen is not intended to enhance the functional features of the refrigerator or enhance the user experience, but is no different from an ordinary tablet computer. It just allows users to listen to songs, watch dramas, check recipes or go online while cooking. shopping etc. Let me ask you, is it not tiring to often look up at the screen on the refrigerator when cooking? Wouldn't it be nice to buy a tablet by yourself and watch it in the most comfortable position? I don't understand the point of adding a big screen to the refrigerator. Of course, not all large screens on refrigerators are meaningless. Some manufacturers monitor the status of ingredients in real time by adding sensors or cameras inside the refrigerator, and display detailed information on the screen to prevent the deterioration of ingredients. Once it is detected that the storage status of the ingredients is abnormal, or the freshness of the ingredients may be reduced if they are stored for too long, a message will appear at the top of the screen to remind the user to prioritize these ingredients. This kind of screen for enhancing the function of the refrigerator is still widely recognized and accepted by consumers, but if a screen is added only for entertainment functions, Xiaolei thinks it is really unnecessary. (Photo source: Jingdong Mall) It can be found that many air conditioners, washing machines, water heaters, and electric fans have added screen display or touch screen functions, which can display product functions and operating status information in detail and intuitively, and are also convenient for users to touch operations. Such a screen plays a relatively positive role and is helpful to promote product evolution. However, having one more screen does not mean that the product becomes smarter. The screen must be connected with some functions of the product itself, which can enhance the experience of the product and highlight its value. However, the screens of some products on the market are actually dispensable, and removing them will not affect the experience. If these products want to achieve true intelligence, they may still have to think about empowerment and interconnection.

Real smart products need more than just a screen

From the smart products with high reputation on the market in recent years Find a rule, a good smart product will have at least two characteristics: remote intelligent control, multi-device interconnection. For example, many smart air conditioners, washing machines or rice cookers support remote control of mobile apps and scheduled appointments. Before you return home, turn on the air conditioner in advance to cool the room, and turn on the water heater in advance to prepare hot water. When you go to work and find that you forgot to wash your clothes, you can also remotely control the washing machine to work. Those that support the drying function will not even dry the clothes, and you can wear them directly when you get home from get off work at night. A product can be called "intelligent", and remote control is the most basic necessity, and then it continues to give more functional features to it. For example, air conditioners can perform fine temperature control, and rice cookers can choose the corresponding cooking time according to different meals. If a product does not support remote control, even if it is equipped with a touch screen and a lot of screen display functions are added, it will not make it smart, and at most it will improve the interactive experience of the product. Therefore, trying to make products intelligent by adding a screen is the wrong direction from the beginning. (Photo source: Xiaomi official) After satisfying the most basic "remote control", the advanced level of smart products should be "Internet of Everything". Different products communicate with each other, and can trigger each other to start, cooperate with each other and build a multi-dimensional intelligent scene experience. At present, the intelligent ecology of Xiaomi, Huawei, and Tmall Genie can achieve this. When returning home from get off work, a "go home" command is issued on the mobile phone or other control terminal, and the air conditioners, water heaters and other equipment in the home are automatically activated. Issue a "watch movie" command, the TV will automatically turn on, and the lights and curtains will be turned off at the same time, instantly creating a movie-watching atmosphere. Even without remote commands, smart home appliances can communicate with each other. For example, when you go home, you can open the door through the smart door lock, the lights in the house are automatically turned on, and it can also be linked to other home appliances such as air purifiers. You can control many home appliances at the same time without any instructions from you. A long time ago, Huawei released a whole-house smart solution, which includes 4 whole-house subsystems and 6 space subsystems, breaking through the barriers between device connection, interaction and ecology, so that consumers can more easily obtain different products. Smart scene experience. (Source: Xiaomi official) Xiaomi released Mijia a long time ago, and added the "Miaoxiang Center" to MIUI 13 released last year, allowing various smart devices to connect and interact through mobile phones, improving multi-device Ease of communication. At the recent ColorOS 13 conference, OPPO also brought the Pantanal smart cross-end system, preparing to build a more open and integrated smart ecosystem. It can be seen that the Internet of Everything and the intelligent ecology are the general trend, and all major technology manufacturers are moving towards this. Under this trend of the times, there will inevitably be many "pseudo-smart" products that are popular, and consumers should carefully identify them when purchasing. Being able to connect to a mobile app or adding a screen to the fuselage does not mean that it is a smart product. Many are just superficial, and do not achieve true smart interconnection. When purchasing products, you still have to choose according to your actual needs, and don’t be fooled by the superficial camouflage.

(Responsible editor:Tablet PC)

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