Reorganize the mobile ecosystem? Baidu 2022 Vientiane Conference released two major killers: Accelerate creation

time:2023-01-27 06:11:45 source:scripttoolbox.com author:Tablet PC
Reorganize the mobile ecosystem? Baidu 2022 Vientiane Conference released two major killers: Accelerate creation

On September 23, the Baidu 2022 Vientiane Conference was held in Zhuhai, Guangdong. The meeting focused on the dual-engine-driven model of "intelligent search + intelligent recommendation", and demonstrated Baidu's new strategic approach through artificial intelligence and services, providing content for creators. "accelerate". (Picture from: Baidu) In this era of information traffic, almost every "Internet citizen" needs to get answers to questions through search every day, but the exchange of knowledge is not as simple as it used to be. At the 2022 Vientiane Conference held today, Baidu released two new "killers" - "Zhiyi" and "Qianliu", which automatically generate content through artificial intelligence, improve the user experience, and also bring creators. new opportunities. It is reported that, as the leading brand of domestic search engines, Baidu Search has achieved a year-on-year growth of 17% in the past year, while the monthly activity of Baidu APP has increased by 8% year-on-year, reaching 628 million. It is worth mentioning that Baidu’s creative field has also achieved explosive growth beyond expectations. At present, the number of creators of Baidu Baijiahao has exceeded 5 million, and the number of Baidu Questions and Answers masters has exceeded 1 million. (Picture from: Baidu) Of course, as a traffic portal with huge user scale, Baidu has always adhered to the strategic policy of "information + service", creating a smooth experience for users in the whole chain from "learning", "service" to completing transactions. Baidu mentioned the policy of "walking on two legs" in this conference. While taking advantage of Baidu's entire network search, Baidu introduced third-party smart applets to build closed-loop e-commerce services; "the other leg" is a personalized service for users. Demand, provide one-to-one Q&A through the "Ask and Ask" knowledge platform to help merchants understand the real needs of users. (Picture from: Baidu) To achieve "reverse growth" in the search field, we have to mention Baidu's long-term achievements in the field of artificial intelligence. In the field of Baidu's mobile ecosystem, AICG (Artificial Intelligence Automatically Generated Content) has achieved a directional innovation. At present, through this technology, it has been able to understand language, text, pictures and videos, and automatically generate content to help creators. Realize multi-domain layout. To put it simply, when text creators try to expand the video field they are not good at, AICG can help them create fast and easy content, allowing creators to quickly deploy various fields and achieve traffic growth. It has to be said that Baidu not only pays attention to the content layout of traffic, services and creators, but also pays more attention to the diversification of the realization of knowledge. At present, Baidu has opened commercial orders, e-commerce delivery, paid columns, paid subscriptions, user appreciation, asking questions and other monetization forms for creators to make knowledge sharing valuable. This is how Internet companies treat creators correct attitude. It is reported that through simple and diverse forms of monetization, the number of authors on the Baidu platform has increased by 3 times, and the profit of creators has increased by 10 times year-on-year. (Cover image from: Baidu)

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